27 November 2009
	PROFILE THE JUPITER DRAWING ROOM CAPE TOWN

Type of agency Advertising Telephone (021) 442-7000 Website www.jupiter.co.za Key person Kevan Aspoas, MD Ownership WPP (Int) 49%; MSG HOldings 20%; others 31% Black equity 26% Accounts gained 2 Accounts lost 2 Clients 17 Staff 130 Biggest clients Woolworths, Sanlam, WIndhoek, Hyundai, Elizabeth Arden “Keep it real,” advises eyebrow-raising US actor Louis Gossett Jnr in the Windhoek Lager TV ads. And that’s what Aspoas and his team have been doing down in Cape Town for the past year. Jupiter is one of the few (Aspoas says the only one) Cape agencies to have taken on staff since 2008, at a time when nearly everyone else is shedding. With R113m in new billings and new accounts from the likes of Windhoek, Medi-Clinic, V&A Waterfront and Protea Hotels, he can afford to. Gross income is up 16%. Who knows, if it keeps growing like this, the agency may be able to afford a berth or two on the QE2 luxury liner, which was another new client last year. The ship has now been retired to permanent docking in Dubai.