27 November 2009
	PROFILE HAMILTONS ADVERTISING

Type of agency Through the line Telephone (021) 914-1732 Website www.hamiltons-advertising.co.za Key person Lisa Currey, MD Ownership 100% local Black equity 50% Accounts gained 2 Accounts lost 0 Clients 20 Staff 19 Biggest clients - Fruit & Veg City, Freshstop@Caltex, Pie City, Dried Fruit for All, Liberty Foods Currey and Roselie Blankenaar set up the business 13 years ago. It's a small agency specialising in the food and retail sectors. It has handled Fruit & Veg City since it operated out of a mobile office at the fruit and vegetable market in Epping, Cape Town. Hamiltons likes to be brand custodian as well as advertising agency. Activities it handles on behalf of clients include print, press, TV and store design. With Pie City, it also managed points of sale and menus. The main new account this year came through Fruit & Veg City, after it announced a 10-year alliance to launch Fresh Stop convenience stores across the national network of Caltex service stations. The company awarded Hamiltons the contract to redevelop the branding of shops.