27 November 2009
	PROFILE EBONY + IVORY

Type of agency Advertising Telephone (011) 327-6871 Website www.ebonyivory.co.za Key person Paul Middleton, MD Ownership 100% local Black equity 30%+ Accounts gained 2 Accounts lost 1 Clients 13 Staff 23 Biggest clients - IDC, Conti Partner, Wits Business School, Wits University, T-Systems Forty years old in 2009, this full-service agency remains deliberately low profile, but highly respected in the industry. Middleton, who is frighteningly active on industry bodies, likes the personal approach that being small allows. Despite some notable campaigns, the agency does not enter for awards. Not everything is small, though. Major clients, such as Conti Tyres, T-Systems and the Industrial Development Corp, are testament to the agency's abilities. It's also favoured by intellectuals - Wits Business School last year joined Wits University on the client list. Profmed was also a newcomer, but previous client SA Express flew away.